Join Renata as she addresses questions like: What are Winning by Design's GTM strategies? How can go-to-market principles be applied to achieve scalable growth in SaaS? What strategies are effective for building sustainable growth in a company? And more!
Renata Centurion, Managing Partner, Director at Winning by Design. This speaker from the Demand Gen Summit discusses what Winning by Designs' go-to-market strategies are. To stay current on our latest events, follow us on Linkedin.
Useful Timestamps:
1:05 - Importance of cloud infrastructure and internet SaaS.
6:25 - Principles of go-to-market.
9:18 - building sustainable growth.
11:33 - CRM information workload, test results, and building a machine for effective CRM.
12:22 - Importance of common language and standardized data.
17:35 - principles for market strategy, growth building, cost, quality, and implementation.
18:19 - Closing Remarks.